About us Vision, mission, values Vision, mission, values Our values reflect and follow those of the wider Trust and ensure that patients and staff are at the heart of everything we do. The five values are: Patient First – We always put the patient first Respect – We respect and value our patients, visitors and staff Innovation – We take every opportunity to improve services Delivery – We aim to deliver high standards of quality and efficiency in everything we do Excellence - We take every opportunity to enhance our reputation To ensure this stays at the forefront of our mind we promise to: Always put you first Respect your confidentiality and your right to privacy Never put you under any pressure and always respect your choice with regards to your gift or donation Always work in a timely, effective and cost-efficient way Always use your gifts wisely Always do our best to uphold any wishes you have about the use of your gift or donation Have a consistent, open, honest and transparent approach to donations and fundraising activities; ensuring access to funds are legitimate and in accordance with the Trust’s vision and values